November 24, 2010

EU LAW ON INTERNET TRACKING FACES OBSTACLES

Europe’s effort to regulate online “cookies” is crumbling, exposing how tough it is to curb the practice of tracking Internet users’ movements on the Web. Seeking to be a leader in protecting online privacy, the European Union last year passed a law requiring companies to obtain consent from Web users when tracking files such as cookies are placed on users’ computers, but Internet companies, advertisers, lawmakers, privacy advocates and EU member nations can’t agree on the law’s meaning.

Read the article: http://goo.gl/9icvA (Source: The Wall Street Journal)

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